Tuesday, January 23, 2007

Tyra Banks, the next Oprah and Martha Stewart

Just read Vanity Fair's piece on Tyra Banks (sorry, no online story).

A MODEL MOGULWith two TV hits—America's Next Top Model and her eponymous talk show—Tyra Banks has proved she's not just a pretty face. Nancy Jo Sales gets the former supermodel talking about guys, Oprah, and her ridiculous paycheck. Photographs by Michael Roberts.

It's a nice story, which of course got me wondering whether she's applied to register her name as a trademark. She has. Tyra, or more properly Ty Loke, LLC, has 23 pending applications. I haven't looked through them all, but all of the ones I've seen are intent to use applications. Her applications range from frozen confections to kitchen wares to furniture to bags.

So next time you walk down your store isles and see Tyra Banks branded goods, remember you read it here first.

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